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VEN advisor

Robin Lien

Managing Partner, Velix Group

GTM architecture and readiness to scale

Robin is a managing partner at Velix Group. Her background includes building startups and a global enterprise practice at Google. She works with founders on customer selection, go-to-market structure and the operating discipline needed to turn early traction into a repeatable approach to growth.

Robin Lien

Areas of expertise

  • Customer selection
  • GTM architecture
  • Readiness to scale

Questions you might bring

  • How can we tell whether we are ready to scale our go-to-market motion?
  • Which customer segments deserve focus before we spend more on acquisition?
  • What operating discipline turns early traction into a repeatable revenue approach?